As part of the Aero Thought Bubbles campaign, we’ve been working with Mindshare to allow fans of the Aero page to select a photo of them or their friends from their Facebook albums, then add in their own chocolate thought bubble and publish the photo back to Facebook, all in a fan page tab. The finished photos could then be shared on the user’s own profile, as well as being added to a gallery tab in the fan page.
The campaign has been a great success, with almost 100,000 fans of the campaign page, thousands of photos uploaded, and over 25,000 users checking out the photos every day.
We have worked with iPlatform to deliver campaigns for a number of our clients, and they have always provided us with excellent insight into the Facebook platform and how it would affect our campaigns. They have proposed innovative ideas for new campaigns and are always aware of the platforms latest changes. We’ll seek their knowledge and expertise in our upcoming projects.
Alastair Cotterill - Mindshare
If you want to find out how we can help you deliver similar campaigns, get in touch now.
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